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Why There's A Bite In The Apple Logo

Video vocabulary

top

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US / tɒp /

UK / tɑp /

A1
  • adjecitve
  • Being good or great; excellent
  • Being the most in degree or quality
  • noun
  • Item of clothing covering shoulders to waist, hips
  • A cover or lid
  • Part (e.g. road) that is the furthest away
  • Highest or upper part or point of something
  • Best or highest status or position
  • Flat upper surface or edge of an object
  • Child's toy that spins on its point
  • Upper section or leaves of fruits and vegetables
  • Winning in a sport or contest
  • verb
  • To be higher or larger than a specific value
  • To arrive at the highest point of something
  • To put a cover or layer or over something
  • To kill; murder
  • To hold the highest position on a list
  • To be more important, successful or better than
  • To beat someone or win at a game

design

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US / dɪˈzaɪn /

UK / dɪˈzaɪn /

A1
  • noun
  • The way something is planned, to fulfill a purpose
  • verb
  • To plan in a particular way to fulfill a purpose
  • To think of a plan

leaf

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US / li:f /

UK / lif /

A2
  • noun
  • Page in a book
  • Green part of a tree or plant
  • verb
  • To look through pages in a book

their

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US / ðɛː /

UK / ðer /

A1
  • determiner
  • Belonging to them

imagery

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US / 'ɪmɪdʒərɪ /

UK / ˈɪmɪdʒri /

A2
  • noun
  • Use of symbolism to help imagine something

work

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US / wɜ:k /

UK / wɚk /

A1
  • adjecitve
  • Activity completed in order to make money
  • noun
  • The product of some artistic or literary endeavor
  • Everything created by an author, artist, musician
  • Activity you do in order to make money
  • Place of employment
  • Final product or result of a some labor or effort
  • verb
  • To bring into a specific state of success
  • To be functioning properly, e.g. a car
  • To do your job in your company or workplace
  • To make an effort to do something
  • To operate a machine or device

pretty

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US / 'prɪtɪ /

UK / ˈprɪti /

A1
  • adjecitve
  • Being attractive to the eye in a simple way
  • adverb
  • Very; to a great degree

rob

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US / rɒb /

UK / rɑb /

A2
  • noun
  • Person's name
  • verb
  • To steal money or property from (bank or person)
  • To prevent from getting something deserved

several

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US / ˈsevrəl /

UK / ˈsɛvərəl,ˈsɛvrəl /

A1
  • adjecitve
  • Many of
  • pronoun
  • More than two but not a large amount

approach

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US / ə'prəʊtʃ /

UK / əˈprəʊtʃ /

A2
  • noun
  • Means of reaching a place, often a road or path
  • Request of someone with a specific goal in mind
  • Specific way to handle a project, task, problem
  • verb
  • To get close to reaching something or somewhere
  • To request someone to do something specific

simple

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US / 'sɪmpl /

UK / ˈsɪmpəl /

A1
  • adjecitve
  • Not hard to understand or do; not complex
  • Having only a few parts; not complex
  • Being ordinary or normal
  • Being plain; without a lot added for style

original

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US / ə'rɪdʒənl /

UK / əˈrɪdʒənəl /

A2
  • adjecitve
  • Being first made, thought or performed; fresh
  • Being unique or thinking differently from others

they

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US / ðeɪ /

UK / ðe /

A1
  • pronoun
  • Two or more people, animals, or things

display

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US / dɪˈspleɪ /

UK / dɪˈsple /

A2
  • noun
  • Arrangement of objects so people can see or buy
  • verb
  • (Animals) to indicate readiness for sex
  • To show, e.g. your feelings, thoughts; demonstrate
  • To put so they can be seen or be bought

thank

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US / θæŋk /

UK / θæŋk /

A1
  • verb
  • To tell someone you are grateful to them

add

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US / æd /

UK / æd /

A1
  • verb
  • To include as well
  • To put two things or numbers together, e.g. 2+2

project

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US / prəˈdʒekt /

UK / prəˈdʒɛkt /

A1
  • noun
  • A planned piece of work for specific purpose
  • Group of homes built by government for poor people
  • verb
  • To predict what will happen in the future
  • To show something on a screen using light
  • To stick out past the edge of something

take

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US / teɪk /

UK / tek /

A1
  • noun
  • Filming of a single scene for TV or the movies
  • verb
  • To accept something that is offered
  • To use a method of traveling, e.g. a bus or train
  • To use a camera to make (a photo)
  • To pick up something and go away with it
  • To study a subject in school
  • To attempt to pass (an exam)
  • To require a certain amount of time, money, space

logo

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US / 'ləʊɡəʊ /

UK / ˈloˌɡo /

B2
  • noun
  • Name, symbol or picture which represents a company

present

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US / 'preznt /

UK / ˈprɛznt /

A1
  • adjecitve
  • Being in attendance; being there; having turned up
  • noun
  • Gift
  • Verb tense indicating an action is happening now
  • Current time; now
  • verb
  • To introduce someone to others
  • To host a program on television or radio
  • To give a speech or presentation
  • To show something to someone who will examine it
  • To appear or happen
  • To give an award or prize to someone

simplistic

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US / sɪmˈplɪstɪk /

UK / sɪmˈplɪstɪk /

C1
  • adjecitve
  • Being too simply expressed or explained

include

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US / ɪnˈklu:d /

UK / ɪnˈklud /

A1
  • verb
  • To make someone, something part of a group

instantly

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US / ˈɪnstəntli /

UK / ˈɪnstəntli /

A2
  • adverb
  • In a manner without delay; immediately

solve

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US / sɒlv /

UK / sɑ:lv /

A2
  • verb
  • To figure out a way to handle a difficult problem

right

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US / raɪt /

UK / raɪt /

A1
  • adjecitve
  • Correct or true
  • The south side of you looking at the rising sun
  • adverb
  • Exactly in a place or time
  • Being appropriate for a particular event
  • In a straight or direct manner
  • noun
  • Something you are legally or morally allowed to do
  • Ideal of what is just and good
  • Political view based on conservatism
  • verb
  • To fix something previously wrong or unjust
  • To make upright, as a boat that has turned over

different

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US / ˈdɪfrənt /

UK / ˈdɪfrənt /

A1
  • adjecitve
  • Not of the same kind; unlike other things

like

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US / laɪk /

UK / laɪk /

A1
  • adjecitve
  • Being equal in status or kind to something else
  • Similar; the same
  • adverb
  • For example
  • preposition
  • Used as a filler; used to ad emphasis
  • In a way similar to the way something is done
  • Such as; for example
  • verb
  • To want to
  • To find something pleasing; to prefer something

people

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US / 'pi:pl /

UK / ˈpipəl /

A1
  • noun
  • Persons sharing culture, country, background, etc.
  • Men, Women, Children

that

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US / ðæt /

UK / ðæt, ðət /

A1
  • adjecitve
  • The person or thing being talked about
  • Used to identify something both the speakers know
  • adverb
  • Used to reinforce adjectives and adverbs
  • To such a degree
  • conjunction
  • Used to connect a noun clause
  • Used to introduce an adverbial clause
  • Used to introduce a noun clause
  • determiner
  • Used as a noun to refer to something
  • pronoun
  • Referring an object far away
  • Used to refer to the relative pronoun ‘which’

what

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US / wɒt /

UK / hwɑt, hwʌt, wɔt, wʌt,hwət, wət /

A1
  • pronoun
  • Thing or things that; the same kind as
  • Used to emphasize something you are about to say
  • adjecitve
  • Used to refer to a particular amount, or number
  • Used to place emphasis on a particular quality
  • adverb
  • To a certain degree
  • determiner
  • Question words used for asking for information
  • exclamation
  • Used to express excitement, shock, or surprise
  • Used to ask people to repeat something they said

apple

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US / ˈæpl /

UK / ˈæpəl /

A1
  • noun
  • Hard round red or green fruit with a white center

primarily

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US / praɪˈmerəli /

UK / praɪˈmɛrəli, -ˈmɛr- /

A2
  • adverb
  • In the most basic or important way

watch

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US / wɒtʃ /

UK / wɑtʃ /

A1
  • noun
  • Period of time someone is responsible for guarding
  • Device you wear on your wrist that shows the time
  • Official warning statement, e.g. of bad weather
  • verb
  • To keep in check, manage, or control something
  • To look at something for entertainment, e.g. TV
  • To guard a place or people; protect child, etc.
  • To look at carefully to work out what is happening
  • To protect and care for someone or something

cherry

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US / ˈtʃeri /

UK / ˈtʃɛri /

B1
  • adjecitve
  • Bright red color
  • noun
  • Small, round fruit with a red or black skin

byte

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US / baɪt /

UK / baɪt /

B2
  • noun
  • Small measurement of computer information

tech

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US / tek /

UK / tɛk /

A2
  • noun
  • Shortened form of 'technology' or 'technician'

spelt

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US / spelt /

UK / spɛlt /

A2
  • verb
  • To be able to write (or say) the letters of a word

with

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US / wɪð /

UK / wɪð, wɪθ /

A1
  • preposition
  • As an employee of a certain company
  • Against something or someone
  • By using something as a means
  • Due to; because of
  • Including
  • Possessing as a feature
  • Related to
  • (Of the manner/attitude by which you do something)
  • Used to express that people or things are together

almost

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US / 'ɔ:lməʊst /

UK / ˈɔlˌmost, ɔlˈmost /

A1
  • adverb
  • Only a little less than, nearly, not quite

bite

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US / baɪt /

UK / baɪt /

A2
  • noun
  • Amount of food taken into your mouth at one time
  • Wound left from being bitten
  • verb
  • (E.g. of fish) to take bait and be caught
  • To close your teeth onto something, usually to eat

have

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US / həv /

UK / hæv /

A1
  • verb
  • To drink, smoke, eat or use something
  • To experience the effects of something
  • To organize an event, or join in an activity
  • To own, possess, or hold something
  • To cause to happen or produce a particular effect

machine

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US / mə'ʃi:n /

UK / məˈʃin /

A1
  • noun
  • Piece of equipment used to do work
  • Powerful group who control and organize things
  • verb
  • To shape, work on something, using a device

six

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US / sɪks /

UK / sɪks /

A1
  • number
  • 6

ibm

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US / /

UK / /

A1
  • abbreviation
  • IBM is an acronym

newton

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US / ˈnju:tən /

UK / ˈnu:tən /

A1
  • noun
  • A unit of force equal to the force that imparts an acceleration of m, sec, sec to a mass of kilogram

see

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US / si: /

UK / si /

A1
  • verb
  • To go on a date with someone
  • To predict whether something is, or will be true
  • To understand what someone says
  • To use your eyes to look at something
  • To visit a place often for sightseeing or pleasure
  • To visit or meet with someone
  • To find out by waiting or looking
  • To watch (a game, movie or TV show)

could

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US / kəd /

UK / kʊd /

A1
  • other
  • Past form of 'can' to mean have ability
  • Used to ask for something politely, or to offer

clear

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US / klɪə(r) /

UK / klɪr /

A1
  • adjecitve
  • Empty; without anything in it or on it
  • Being certain and without doubt
  • Being without any streaks, spots, or cracks
  • Easy to understand; well-explained; obvious
  • adverb
  • Completely; entirely; through the whole of
  • Away from; free from
  • verb
  • To recover from or remove a problem
  • To get rid of the entire contents of
  • To give permission for something to happen
  • To make a place or surface empty by removing
  • To prove that someone is not guilty or to blame

mind

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US / maɪnd /

UK / maɪnd /

A1
  • noun
  • One's opinion or way of thinking about something
  • Part of humans that allows us to think or feel
  • verb
  • To be bothered or upset by something
  • To take care of someone e.g. as a bodyguard

next

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US / nekst /

UK / nɛkst /

A1
  • adverb
  • The one that follows another in time or order
  • At a time or place directly after the present one
  • noun
  • The one that follows after
  • adjecitve
  • Immediately after the previous one
  • First occurrence after the present one

problem

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US / ˈprɒbləm /

UK / ˈprɑbləm /

A1
  • adjecitve
  • Causing trouble
  • noun
  • Something difficult to deal with or causes trouble
  • Question to show understanding of a math concept

world

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US / wɜ:ld /

UK / wɜrld /

A1
  • noun
  • All the humans, events, activities on the earth
  • Political division due to some kind of similarity

unit

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US / ˈju:nɪt /

UK / ˈjunɪt /

B2
  • noun
  • One apartment in a building
  • Group of people, e.g. soldiers, that work together
  • A chapter of a textbook
  • A standard of measurement of something
  • Single item made by a company

end

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US / end /

UK / ɛnd /

A1
  • noun
  • The point where a process or activity stops
  • A point that marks the limit of something; finish
  • Goal or desired result
  • The tip, edge or limit of something
  • verb
  • To be the last part of something

focus

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US / 'fəʊkəs /

UK / ˈfokəs /

A2
  • noun
  • Main purpose or center of interest or activity
  • verb
  • To see clearly by adjusting your eyes or a camera
  • To keep your attention, concentration on one thing

symbolize

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US / 'sɪmbəlaɪz /

UK / ˈsɪmbəˌlaɪz /

B1
  • verb
  • To represent to show a thing's essential character

himself

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US / hɪmˈself /

UK / hɪmˈsɛlf /

A1
  • pronoun
  • The same (male) person who did the action

memory

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US / 'memərɪ /

UK / ˈmɛməri /

A2
  • noun
  • Ability of the mind to call back past things
  • Space for the storage of information on a computer
  • Something that has been remembered

retain

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US / rɪ'teɪn /

UK / rɪˈten /

A2
  • verb
  • To continue to have or use; keep the quality of
  • To keep one thing inside another for a time
  • To memorize information

day

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US / deɪ /

UK / de /

A1
  • noun
  • A period of 24 hours beginning at midnight
  • The period of time when it is light outside
  • Person's name

explain

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US / ɪk'spleɪn /

UK / ɪkˈsplen /

A1
  • verb
  • To make clear or easy to understand by describing

point

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US / pɔɪnt /

UK / pɔɪnt /

A1
  • noun
  • An item to be discussed
  • Small spot or dot
  • Fact or detail
  • Feature of something
  • The size of the text on a page or screen
  • A certain time or stage in a process
  • Certain position in time or space
  • Idea or fact you try to convince people about
  • Measurement of scores in a game, sport
  • Sharp end of something, e.g. a pen or pin
  • verb
  • To face a certain direction, e.g. north
  • To indicate something with your finger to others

persist

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US / pə'sɪst /

UK / pɚˈsɪst, -ˈzɪst /

B1
  • verb
  • To continue a course of action despite opposition

silhouette

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US / ˌsɪlʊ'et /

UK / ˌsɪluˈɛt /

B2
  • noun
  • Image/drawing showing only the outline, as of head

small

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US / smɔ:l /

UK / smɔl /

A1
  • adjecitve
  • Little in size; not big
  • (Of letters) not written in capital letters
  • Being insignificant or minor
  • (Of a business) with few people or things; local
  • (Of voice) being soft and quiet
  • (Of a child) being young

always

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US / 'ɔ:lweɪz /

UK / ˈɔlwez,-wɪz,-wiz /

A1
  • adverb
  • For a very long time
  • At all times; in every situation
  • For ever

will

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US / wɪl /

UK / wɪl /

A1
  • noun
  • Desire or choice of someone
  • Document saying who gets your money when you die
  • Strong desire to do something; determination
  • Desire to do something; strong wish to do
  • other
  • Used with verbs to express the future
  • verb
  • To leave property to someone after your death
  • To use mental effort to make something happen
  • Am (is, are) likely to do
  • To influence someone to do something
  • To make something happen by strongly wanting it

complicated

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US / 'kɒmplɪkeɪtɪd /

UK / ˈkɑmplɪˌketɪd /

B1
  • adjecitve
  • Difficult to do, understand or use
  • verb
  • To make more difficult to do, understand or use

print

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US / prɪnt /

UK / prɪnt /

A1
  • noun
  • Process of making books, magazines etc.
  • verb
  • To make many copies of a page, magazine or book
  • To write individual letters by hand in capitals

true

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US / tru: /

UK / tru: /

A1
  • adjecitve
  • Agreeing with the facts; not false; real or actual

afraid

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US / əˈfreɪd /

UK / əˈfred /

A1
  • adjecitve
  • Worried that something bad will happen; scared

immediately

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US / ɪˈmi:diətli /

UK / ɪˈmidiɪtli /

A1
  • adverb
  • Without any delay; straight away

use

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US / ju:s /

UK / ju:s /

A1
  • noun
  • Ability to employ something
  • Need to enable it to work
  • Permission to do something with something
  • Act of spending money
  • Operation of a machine for its function
  • verb
  • To have; to eat, drink, consume etc.
  • To need to operate or work
  • To operate a machine, e.g. a computer
  • To treat a person badly
  • To do something with, for a task or purpose

stem

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US / stem /

UK / stɛm /

B1
  • noun
  • Long thin central part of a plant, bearing leaves
  • Long thin part supporting something e.g. a light
  • Main part of a word, e.g. 'use' in 'useful'
  • verb
  • To remove the stem of a flower or fruit
  • To start from or be the origin of
  • To stop something bad from spreading or developing

while

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US / waɪl /

UK / hwaɪl, waɪl /

A1
  • conjunction
  • In spite of the fact that; although
  • During the time that; at the same time
  • noun
  • Short amount of time

company

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US / 'kʌmpənɪ /

UK / ˈkʌmpəni /

A1
  • noun
  • Good feeling from being with someone else
  • A business that sells things or provides services
  • Guests, especially in your home
  • Being with another person rather than alone

decide

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US / dɪ'saɪd /

UK / dɪˈsaɪd /

A2
  • verb
  • To make a choice or choose after thinking about it
  • To make a legal judgment in court
  • to affect the result of something

base

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US / beɪs /

UK / bes /

A2
  • noun
  • Place military personnel live, train, and operate
  • Bottom part of an object that touches a surface
  • Unit of counting, e.g. 10 for counting
  • Most important idea or ingredient to add others
  • Origin or start from which something came
  • Main place where an organization or a person works
  • verb
  • To use as the starting point or origin for
  • To have as the main location for (company, etc.)

and

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US / ənd /

UK / ənd, ən,ænd /

A1
  • conjunction
  • Used to refer to two or more things
  • Plus; in addition; on top of that
  • Used to introduce an action that follows another

back

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US / bæk /

UK / bæk /

A1
  • adjecitve
  • Farthest from the front e.g. in a classroom
  • adverb
  • Have returned to a place you were before
  • noun
  • The part of a chair that the upper body leans upon
  • Location at the rear of something
  • The reverse of side something
  • Area on the rear of your body
  • verb
  • To bet money on something
  • To go backwards in a car
  • To support and encourage someone or some cause

steve

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US / ˈstɜ:nəm /

UK / ˈstɜ:rnəm /

A1

agency

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US / 'eɪdʒənsɪ /

UK / ˈedʒənsi /

B1
  • noun
  • Business that provides some service for others

leave

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US / li:v /

UK / liv /

A1
  • noun
  • Permission to do something
  • Vacation time; time off work
  • verb
  • To go away from; depart
  • To gift property to someone after you die
  • To allow something to continue happening
  • To let something remain unused or available
  • To let something or someone remain somewhere

tree

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US / tri: /

UK / tri /

A1
  • noun
  • Tall green plants in a forest

industry

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US / 'ɪndəstrɪ /

UK / ˈɪndəstri /

A1
  • noun
  • Hard work; being busy working
  • Factories or businesses that make certain products

large

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US / lɑ:dʒ /

UK / lɑ:rdʒ /

A1
  • adjecitve
  • Big; of great size; broad, tall, wide, or fat

most

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US / məʊst /

UK / most /

A1
  • adverb
  • Very; extremely
  • Greatest possible degree
  • pronoun
  • Nearly all of something

assign

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US / ə'saɪn /

UK / əˈsaɪn /

B2
  • verb
  • To give someone a particular job to do
  • To give someone credit or blame for something

out

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US / aʊt /

UK / aʊt /

A1
  • adverb
  • No longer stylish (e.g. fashion)
  • Away from home, business, or the usual place
  • In a direction/movement away from inside or center
  • noun
  • Act when a batter cannot continue playing
  • verb
  • To tell people a secret

finally

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US / ˈfaɪnəli /

UK / ˈfaɪnəli /

A1
  • adverb
  • used especially at the beginning of a sentence to introduce the last point or idea
  • After a long time or some difficulty

something

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US / ˈsʌmθɪŋ /

UK / ˈsʌmθɪŋ /

A1
  • adverb
  • In some degree or measure
  • noun
  • a person or thing of some value or consequence
  • pronoun
  • Thing that is not yet known or named
  • Approximately

brand

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US / brænd /

UK / brænd /

A2
  • noun
  • A mark burned on an animal to show who owns it
  • Product made or designed by a named company
  • verb
  • To burn a mark on an animal to show who owns it
  • To describe someone as a liar, coward, etc.
  • To give a famous name to a product or service

computer

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US / kəmˈpju:tə(r) /

UK / kəmˈpjutɚ /

A1
  • noun
  • Machine for storing data, accessing the internet

begin

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US / bɪ'ɡɪn /

UK / ˈbeɡɪn /

A1
  • verb
  • To do the first part of an action; to start

job

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US / dʒɒb /

UK / dʒɑ:b /

A1
  • noun
  • Something that must be done
  • Regular work at which you earn money

stripe

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US / straɪp /

UK / straɪp /

B1
  • noun
  • Strip of alternating color in straight lines

under

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US / ˈʌndə(r) /

UK / ˈʌndɚ /

A1
  • adjecitve
  • In the same place as another thing, but lower
  • adverb
  • In a lower quantity or price than expected
  • preposition
  • According to the terms of an agreement or law
  • Managed or controlled by the authority of
  • Being of a lesser quality or amount than expected
  • Influenced or affected by something or someone
  • Less or lower in age, amount, size or number

since

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US / sɪns /

UK / sɪns /

A1
  • adverb
  • At a point before the present time
  • conjunction
  • For this reason; because
  • preposition
  • From the time in the past that

start

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US / stɑ:t /

UK / stɑrt /

A1
  • noun
  • First time or place that a thing exists; beginning
  • First opportunity to achieve something, e.g. a job
  • Sudden action or movement because you are scared
  • other
  • Beginning of something in place or time
  • verb
  • To do, be or happen for the first time; begin
  • To turn something on

wonder

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US / 'wʌndə(r) /

UK / ˈwʌndɚ /

A1
  • noun
  • Surprise caused by experiencing something amazing
  • verb
  • To feel curious about something
  • To think or consider about something over time

just

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US / dʒʌst /

UK / dʒʌst /

A1
  • adjecitve
  • Proper or appropriate; as is deserved
  • Doing or being what is right or fair
  • Legally correct; having enough evidence
  • adverb
  • Almost; nearly
  • Exactly at the time of
  • Exactly (the same as, like)

request

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US / rɪ'kwest /

UK / rɪˈkwɛst /

A2
  • noun
  • Thing that has been asked for
  • verb
  • To ask for, usually politely and formally

for

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US / fə(r) /

UK / fɔr,fə /

A1
  • preposition
  • Used to show the purpose, or need of something

text

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US / tekst /

UK / tɛkst /

A1
  • noun
  • Any form in which writing exists
  • Reading or audio passage, often a story or article
  • Written part of a book or other work
  • verb
  • To send a message by phone or other device

time

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US / taɪm /

UK / taɪm /

A1
  • noun
  • Speed at which music is played; tempo
  • Point as shown on a clock, e.g. 3 p.m
  • Number of hours, minutes needed to do something
  • Occasion when something happens
  • Period or occasion that something occurred
  • Period in history or the past
  • Something measured in minutes, hours, days, etc.
  • How long an event takes; duration
  • verb
  • To check speed at which music is performed
  • To choose a specific moment to do something
  • To measure how long an event takes, e.g. a race
  • To schedule something to occur at a specific moment

why

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US / waɪ /

UK / hwaɪ, waɪ /

A1
  • adverb
  • Question word to ask for a reason
  • exclamation
  • (Used to express surprise or approval)

typography

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US / taɪˈpɒgrəfi /

UK / taɪˈpɑɡrəfi /

A1
  • noun
  • Appearance of typed or printed letters/words

round

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US / raʊnd /

UK / raʊnd /

A1
  • adjecitve
  • Being in the shape of a circle or ball
  • Consisting of curved and not straight lines
  • Somewhat fat or curved in physical appearance
  • Being a whole number, not a fraction, decimal
  • adverb
  • From beginning to end (e.g. of the year)
  • noun
  • One of the three-minute periods in boxing
  • Drinks bought by one person for a group
  • Series regular visits, routes, or stops at places
  • Single shot or bullet fired from a gun
  • An object with a circular shape
  • One stage in a series of games, e.g. football
  • One's turn in a game such as cards
  • preposition
  • Going around
  • verb
  • To cause or make a circular or curved shape
  • To go or pass around the bend or corner
  • To change from a fraction to nearest whole number

now

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US / naʊ /

UK / naʊ /

A1
  • adverb
  • At the present time or moment
  • Right away or in the next possible moment
  • Used to refer to something that just happened
  • Time between the present and a moment in the past
  • conjunction
  • Resulting from or because of something

color

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US / 'kʌlə(r) /

UK / ˈkʌlɚ /

A1
  • noun
  • Quality of things you can see, e.g. red, blue
  • Pink or red in your face, e.g. after being ill
  • The shade of someone's skin e.g. black, or yellow
  • verb
  • To change or affect someone's opinion
  • To make something colorful using colored pencils

not

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US / nɒt /

UK / nɑt /

A1
  • adverb
  • Word indicating the negative
  • (Used to form the negative of verbs)

size

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US / saɪz /

UK / saɪz /

A1
  • noun
  • How big or small a thing is
  • Standard measurements for clothing, shoes
  • verb
  • To make something to fit a particular measurement
  • To organize or group from small to large

video

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US / 'vɪdɪəʊ /

UK / ˈvɪdiˌo /

A2
  • adjecitve
  • Of a moving film, with sound
  • noun
  • Recording capturing action with sound
  • verb
  • To make a moving film of, with sound

mistook

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US / mɪˈstʊk /

UK / mɪˈstʊk /

A1
  • verb
  • To understand someone or something incorrectly

ability

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US / ə'bɪlətɪ /

UK / əˈbɪlɪti /

A2
  • noun
  • The power, resources or skill to do something

but

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US / bət /

UK / bʌt,bət /

A1
  • conjunction
  • Used before you say something different, opposite

give

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US / ɡɪv /

UK / ɡɪv /

A1
  • noun
  • Degree of flexibility in something, a material
  • verb
  • To hand over or present something to someone
  • To cause someone to have or experience something

colorful

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US / 'kʌləfəl /

UK / 'kʌləfəl /

A1
  • adjecitve
  • Being exciting or interesting; lively
  • Having a lot of color or colors

little

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US / 'lɪtl /

UK / ˈlɪtl /

A1
  • adjecitve
  • Being short in length of time
  • Not great in size, amount, or degree; small
  • Being very young or younger than others
  • adverb
  • By an amount or degree that is not very much
  • Not often; rarely
  • noun
  • A person's name

might

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US / maɪt /

UK / maɪt /

A1
  • other
  • Used to politely request an action
  • Used to express that something could happen
  • Power, strength, force or influence

rumour

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US / ˈru:mə(r) /

UK / ˈrumɚ /

B1
  • noun
  • Gossip; story told by other people often not true
  • verb
  • To gossip; to tell a story about other people

the

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US / ðə /

UK / ðə /

A1
  • article
  • Used to refer to something already mentioned
  • Used to show there is only one of something
  • determiner
  • Used to describe all of a family

how

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US / haʊ /

UK / haʊ /

A1
  • adjecitve
  • To what degree? in what amount?
  • adverb
  • (Used to explain the way to do something)
  • exclamation
  • For what purpose or reason?
  • (Used to ask someone or something's condition)

identify

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US / aɪ'dentɪfaɪ /

UK / aɪˈdɛntəˌfaɪ /

B1
  • verb
  • To indicate who or what someone or something is

simply

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US / ˈsɪmpli /

UK / ˈsɪmpli /

A1
  • adverb
  • In an easy or clear manner

you

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US / jʊ /

UK / ju /

A1
  • pronoun
  • Person someone is speaking or writing to
  • Person or people in general

fruit

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US / fru:t /

UK / frut /

A1
  • noun
  • Result or product of something
  • Food that grows on a tree or bush, usually sweet
  • verb
  • To grow e.g. apples, bananas, as a plant or a tree

happy

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US / ˈhæpi /

UK / ˈhæpi /

A1
  • adjecitve
  • Feeling pleasure or joy; glad

play

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US / pleɪ /

UK / pleɪ /

A1
  • noun
  • Loose, free movement between two objects
  • Single action in a sports game
  • Performance in which people act in a theater
  • verb
  • To act as a character in a movie, or on stage
  • To perform music on an instrument
  • To use a device, e.g. a video game
  • To do something for enjoyment and fun
  • To do or perform a game or sport

this

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US / ðɪs /

UK / ðɪs /

A1
  • adjecitve
  • Used to indicate something already been discussed
  • Used to indicate something happening around now
  • adverb
  • An indication by a physical motion or gesture
  • A specific amount of
  • determiner
  • Person, thing, or idea near you
  • pronoun
  • Person, thing that has already been discussed

word

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US / wɜ:d /

UK / wɚd /

A1
  • noun
  • Unit of language that has a meaning
  • Promise
  • Short remark or piece of information
  • verb
  • To express something by choosing particular words

whose

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US / hu:z /

UK / huz /

A1
  • pronoun
  • Refers to the person who owns something

other

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US / 'ʌðə(r) /

UK / ˈʌðər /

A1
  • adjecitve
  • A thing different from that mentioned
  • determiner
  • (Something) else; not the first (one)
  • pronoun
  • Being the one and only thing of that category

one

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US / wʌn /

UK / wʌn /

A1
  • pronoun
  • You; we; people in general; someone
  • The thing or person previously referred to
  • adjecitve
  • Used to refer to people generally
  • Being a strong example of (something mentioned)
  • number
  • Number 1

than

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US / ðən /

UK / ðən /

A1
  • conjunction
  • Used to compare two things that are not equal

turn

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US / tɜ:n /

UK / tɚn /

A1
  • noun
  • Place where changing of direction happens
  • Your time or chance to perform a duty
  • Your chance to play or do in say a game
  • Unexpected change, as in the weather
  • verb
  • To become (a particular age)
  • To become a different quality, color, etc.
  • To change the direction of something, e.g. a car
  • To move in an opposite direction or position
  • To shape metal with a spinning tool

although

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US / ɔ:lˈðəu /

UK / ɔlˈðo /

A1
  • conjunction
  • Despite the fact that; however

term

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US / tɜ:m /

UK / tɚm /

A1
  • noun
  • Conditions applying to an agreement, contract
  • Length of time something is expected to happen
  • Fixed period of weeks for learning at school
  • The (precise) name given to something
  • verb
  • To call; give a name to

image

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US / 'ɪmɪdʒ /

UK / ˈɪmɪdʒ /

A2
  • noun
  • Picture, sculpture or painting of something
  • General idea or opinion of something
  • verb
  • To obtain pictures by scanning them with a machine

greg

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US / 'gri:nweɪ /

UK / 'gri:nˌweɪ /

A1

make

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US / meɪk /

UK / mek /

A1
  • noun
  • Product made by a particular company; brand
  • verb
  • To arrange or prepare something e.g. dinner
  • To get to (a place) on time
  • To gain the status of (teacher, lawyer, etc.)
  • To create something by putting things together
  • To earn a certain amount of money at a job
  • To cause or force a person to do something
  • To cause something to happen or be formed
  • Introduction to Video Content
  • Why There's a Bite in the Apple LogoApple is a globally iconic brand known for its instantly recognizable logo, which is featured on nearly every product they produce. However, many people have always been curious about the reason behind the bite in the logo. In this article, we will delve into the history and meaning behind this iconic design element.In 1977, Apple co-founder Steve Jobs enlisted the help of an advertising agency to create a simple logo that could be easily printed on their computers. The original hand-drawn logo of Isaac Newton underneath an apple tree was deemed too complex, thus prompting the need for a new design. Rob Janoff, the designer assigned to the project, was given one specific instruction by Jobs: 'Do not make it cute.'With this instruction in mind, Janoff set out to work on the logo. He decided to focus on the visual representation of an apple rather than typography, a departure from the logo designs of other computer companies such as IBM and Hewlett Packard which were predominantly text-based.Janoff began with a basic silhouette of an apple with a leaf on top. However, this imagery proved to be somewhat ambiguous, as there are numerous fruits with similar round shapes and leafy stems. To address this issue, Janoff introduced a bite mark into the design. This simple addition instantly allowed people to recognize the logo as an apple, while still maintaining a clean and minimalist design aesthetic.Additionally, six vibrant stripes were incorporated into the logo to symbolize the Apple computer's unique capability to display color images, a feature that set it apart from other machines at that time. When Janoff presented the logo to Jobs, he simply replied, 'Okay, that's nice,' and hastily made it the official logo of the company.However, a persistent myth surrounding the bite in Apple's logo suggests that it was a clever play on words. Some speculate that the bite represents the biblical story of Adam and Eve, where the forbidden fruit was an apple. Others claim that it symbolizes taking a 'byte' out of the fruit, a nod to the computer industry's terminology.In conclusion, the bite in the Apple logo serves as a clever and instantly recognizable design element that helps distinguish the brand in a simple and memorable way. While the true meaning behind the bite remains a subject of debate, there is no denying the lasting impact and timeless appeal of this iconic logo.
  • Subtitles section
  • Apple is one of the most iconic brands in the world, with an instantly recognizable logo, that's included on almost every product they make.
  • But one thing people have always wondered is why there's a bite in the logo, and that's what I'll explain right now.
  • So back in 1977 Steve Jobs turned to an ad agency to design a simple logo that could be printed on their computers.
  • Since the original hand-drawn logo of Issac Newton under an apple tree was a little to complicated.
  • Rob Janoff was assigned to the project, and Jobs gave him just one request.
  • Saying, "don't make it cute." With that in mind, Janoff began working on the logo.
  • He decided to focus on the imagery of an Apple instead of the typography, which was a different approach than other computer companies like IBM and Hewlett Packard.
  • Whose logos were primarily text based.
  • Janoff started with a simple silhouette of an apple with a leaf on top.
  • But this imagery was pretty ambiguous, since there are several fruits that have a round shape with leaves stemming off.
  • Janoff pointed out that several people mistook the apple logo for a cherry, since there was no clear context for how large or small the fruit might be.
  • So to solve these problems, Janoff added a bite.
  • Which allowed people to immediately identify the logo as an apple, while still retaining a simplistic design.
  • Finally, six colorful stripes were added to symbolize the Apple computer's ability to display color images, something no other machine could do at the time.
  • When Janoff presented the logo, Jobs simply said, "Okay, that's nice." And made it the official logo of the company.
  • But there's a myth that persists to this day that the bite taken out of Apple's logo was a play on words.
  • Since the term byte, spelt b-y-t-e, is used in the tech industry as a unit of memory size.
  • Although Janoff himself admitted the rumor wasn't true.
  • Saying, "I'm afraid it didn't have a thing to do with it.
  • It's just a small happy coincidence." This is Greg with Apple Explained, thanks for watching till the end, and I'll see you in the next video.