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We Finally Know Why Costco's Liquor Is So Cheap

Video vocabulary

decrease

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US / dɪˈkri:s /

UK / dɪˈkris /

B1
  • noun
  • Amount by which something has been reduced
  • verb
  • To reduce the size, amount or number of something

own

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US / əʊn /

UK / on /

A1
  • adjecitve
  • Belong to oneself
  • determiner
  • Yours, his, hers, etc.; not belonging to another
  • pronoun
  • (Something) belong to myself
  • verb
  • To have something as your property

profit

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US / 'prɒfɪt /

UK / 'prɑ:fɪt /

A2
  • noun
  • Benefit from doing something
  • Money earned from sales, after costs are deducted
  • verb
  • To be a benefit to someone
  • To earn money from something

directly

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US / dəˈrektli /

UK / dɪˈrɛktli, daɪ- /

A2
  • adverb
  • In a frank and honest way
  • Right away; immediately

get

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US / ɡet /

UK / ɡɛt /

A1
  • verb
  • To become affected by illness or disease
  • To begin to feel or understand an emotion or idea
  • To send or bring someone or something home, etc.
  • To go somewhere to obtain something
  • To (cause to) do a particular thing
  • To obtain, receive or be given something
  • To currently have
  • To prepare for use
  • To understand something being said or read

hard

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US / hɑ:d /

UK / hɑː(r)d /

A1
  • adjecitve
  • Difficult to do; difficult to understand
  • (Of facts) not able to be misunderstood; clear
  • (Of alcohol) strong
  • Involving or requiring lots of work, effort, care
  • Being full of pain, trouble, and problems
  • Strong
  • (Of edge) clear; sharp
  • Difficult to bend, break or cut; solid
  • adverb
  • With lots of force, power, or impact

different

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US / ˈdɪfrənt /

UK / ˈdɪfrənt /

A1
  • adjecitve
  • Not of the same kind; unlike other things

even

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US / 'i:vn /

UK / ˈivən /

A1
  • adjecitve
  • Being equal in influence, power, possibility etc.
  • Being divided equally or fairly
  • (Of teams/contest) with similar chances of success
  • Smooth, level, or regular
  • Can be divided by 2; ending in 2, 4, 6, 8, or 0
  • At a regular, equally steady manner
  • Remaining steady and unchanging
  • adverb
  • (When this is surprising) as well; too
  • (Used to compare two things/stress the difference)
  • verb
  • To make something level; to flatten
  • To make something equal

label

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US / 'leɪbl /

UK / ˈlebəl /

A2
  • noun
  • A (luxury) brand owned by a company
  • A word or term used to describe a person, thing
  • A piece of paper or material to identify something
  • verb
  • To use a term to describe, often negatively
  • To attach material to identify something

people

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US / 'pi:pl /

UK / ˈpipəl /

A1
  • noun
  • Persons sharing culture, country, background, etc.
  • Men, Women, Children

that

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US / ðæt /

UK / ðæt, ðət /

A1
  • adjecitve
  • The person or thing being talked about
  • Used to identify something both the speakers know
  • adverb
  • Used to reinforce adjectives and adverbs
  • To such a degree
  • conjunction
  • Used to connect a noun clause
  • Used to introduce an adverbial clause
  • Used to introduce a noun clause
  • determiner
  • Used as a noun to refer to something
  • pronoun
  • Referring an object far away
  • Used to refer to the relative pronoun ‘which’

what

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US / wɒt /

UK / hwɑt, hwʌt, wɔt, wʌt,hwət, wət /

A1
  • pronoun
  • Thing or things that; the same kind as
  • Used to emphasize something you are about to say
  • adjecitve
  • Used to refer to a particular amount, or number
  • Used to place emphasis on a particular quality
  • adverb
  • To a certain degree
  • determiner
  • Question words used for asking for information
  • exclamation
  • Used to express excitement, shock, or surprise
  • Used to ask people to repeat something they said

expand

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US / ɪk'spænd /

UK / ɪkˈspænd /

A2
  • verb
  • To make something larger in size, number, amount

find

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US / faɪnd /

UK / faɪnd /

A1
  • noun
  • Object discovered by chance
  • Things that have been discovered from searching
  • verb
  • To become aware of something that is happening
  • To discover or meet by chance
  • To decide if someone is guilty of a crime, or not
  • To learn through study, research, or effort
  • To discover something by looking for it

great

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US / ɡreɪt /

UK / ɡret /

A1
  • adjecitve
  • Very large in size
  • Very important
  • Very good; fantastic; wonderful
  • adverb
  • Very good; better than before
  • noun
  • Successful and well-admired person

mean

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US / mi:n /

UK / min /

A1
  • adjecitve
  • Being good at
  • Nasty; unkind
  • Not liking to spend money; cheap; stingy
  • noun
  • Average of a set of numbers
  • verb
  • To express a particular idea or thought
  • To intend to do something in particular
  • To have a particular meaning or value

offer

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US / 'ɒfə(r) /

UK / ˈɔfɚ, ˈɑfɚ /

A1
  • noun
  • Price you say you are willing to pay for something
  • Act of making a thing available to be accepted
  • verb
  • To suggest a price you are willing to pay
  • To give the opportunity to accept something
  • To say you are willing to do something
  • To give or say something as an act of worship

task

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US / tɑ:sk /

UK / tæsk /

A2
  • noun
  • Big or small piece of work someone has to do
  • verb
  • To be given something to do, e.g. wash dishes

type

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US / taɪp /

UK / taɪp /

A1
  • noun
  • Printed letters or blocks used for printing them
  • Group of things or people sharing common features
  • verb
  • To identify something belonging to a group
  • To write by touching keys on a keyboard

elsewhere

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US / ˌelsˈweə(r) /

UK / ˌelsˈwer /

A1
  • adverb
  • In, or to, another or different place

supplier

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US / səˈplaɪə(r) /

UK / səˈplaɪər /

A2
  • noun
  • Organization that provides a product or service

wine

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US / waɪn /

UK / waɪn /

A2
  • adjecitve
  • Dark red color
  • noun
  • Alcoholic drink made from the juice of grapes

bill

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US / bɪl /

UK / bɪl /

A2
  • noun
  • Plan for a new law being discussed by a government
  • Sign or poster advertising something
  • Paper money; a bank note
  • Piece of paper showing what you have to pay
  • Hard, often pointed part of a bird's mouth
  • Person's name
  • verb
  • To request payment by handing over an invoice

sauce

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US / sɔ:s /

UK / sɔs /

B1
  • noun
  • Food made from cooked fruit, e.g. apples or mangos

seasonal

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US / ˈsi:zənl /

UK / ˈsizənəl /

A2
  • adjecitve
  • Of or occurring at a particular time of year

include

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US / ɪnˈklu:d /

UK / ɪnˈklud /

A1
  • verb
  • To make someone, something part of a group

toilet

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US / ˈtɔɪlət /

UK / 'tɔɪlət /

A2
  • noun
  • Room where you go to urinate or excrete; bathroom
  • verb
  • To wash and take care of your body

center

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US / 'sentə /

UK / ˈsɛntɚ /

A1
  • noun
  • Community place people go health or social reasons
  • Place in the middle of something
  • Person or thing that is attracting attention
  • verb
  • To direct focus toward something

count

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US / kaʊnt /

UK / kaʊnt /

A2
  • noun
  • Number of things added together, e.g. votes
  • With the number of crimes, knockouts, as stated
  • verb
  • To add things together to find the total number
  • To matter or be important
  • To include someone or something in a final number

not

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US / nɒt /

UK / nɑt /

A1
  • adverb
  • Word indicating the negative
  • (Used to form the negative of verbs)

usually

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US / ˈju:ʒuəli /

UK / ˈjuːʒuəli /

A1
  • adverb
  • Normally; regularly

want

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US / wɔnt /

UK / wɑnt, wɔnt /

A1
  • noun
  • Something you desire or wish for
  • State or condition of poverty
  • verb
  • To desire or wish for something; hope for a thing

towards

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US / tə'wɔ:dz /

UK / 'təuədz, twɔ:dz /

A1
  • preposition
  • In the direction of someone or something

decent

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US / ˈdi:snt /

UK / ˈdisənt /

B1
  • adjecitve
  • Being fairly good; acceptable

can

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US / kæn /

UK / kən,kæn /

A1
  • noun
  • A metal container for storing food
  • other
  • Able to; have the skill to; have the time to
  • verb
  • To have permission to
  • To be possible to do
  • To preserve food by sealing it in a metal container

would

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US / wʊd /

UK / wʊd /

A1
  • other
  • Used to indicate something imagined
  • Used to ask or request something politely
  • Verb used to indicate possibility, request etc.
  • Used to indicate a preference
  • Used to indicate a reaction
  • Indicates something that occurred repeatedly
  • Used to indicate willingness or ability to do

necessary

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US / 'nesəsərɪ /

UK / ˈnɛsɪˌsɛri /

A1
  • adjecitve
  • Needed or required; unavoidable

compare

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US / kəm'peə(r) /

UK / kəmˈpɛr /

A1
  • verb
  • To consider how similar and different things are

save

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US / seɪv /

UK / sev /

A1
  • noun
  • Preventing a player in a game from scoring a goal
  • preposition
  • Except; not including
  • verb
  • To make your computer keep a file
  • To keep for future use
  • To make something unnecessary; prevent
  • To keep money so that you will have it later
  • To keep something for future use, such as money
  • To keep or rescue someone or something from harm
  • To prevent a player in a game from scoring a goal
  • To avoid the unnecessary waste of energy, etc.

same

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US / seɪm /

UK / sem /

A1
  • adjecitve
  • Being equal in quality and amount
  • Identical; not different
  • Not changing; constant

wide

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US / waɪd /

UK / waɪd /

A1
  • adjecitve
  • Having a great distance from one side to the other
  • adverb
  • Fully; completely

whether

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US / ˈweðə(r) /

UK / ˈhwɛðɚ, ˈwɛð- /

A1
  • conjunction
  • If something will happen or not

business

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US / ˈbɪznəs /

UK / ˈbɪznɪs /

A1
  • noun
  • A company formed for making profit
  • Matter that has to be dealt with; task; situation
  • Activity of working to make a profit

advantage

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US / əd'vɑ:ntɪdʒ /

UK / ædˈvæntɪdʒ /

A2
  • noun
  • Thing making the chance of success higher
  • A positive point about something

deal

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US / di:l /

UK / dil /

A1
  • verb
  • To cope with something - usually troubles
  • To give (something bad e.g. news) to
  • To buy and sell illegal drugs
  • To give out (cards, etc.) to; distribute
  • To do business with someone or to sell products

good

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US / ɡʊd /

UK / ɡʊd /

A1
  • adjecitve
  • Proper, appropriate or right
  • (Of an amount) enough; plenty
  • Excellent; high quality
  • Acting well or properly; of moral character
  • In a positive or happy emotional state
  • noun
  • Advantage or benefit

especially

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US / ɪˈspeʃəli /

UK / ɛˈspɛʃəli, ɪˈspɛʃ- /

A1
  • adverb
  • More than usual; extremely

cut

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US / kʌt /

UK / kʌt /

A1
  • noun
  • Act/instance of reducing the size or amount of
  • Small opening made using a sharp object, knife
  • A wound on someone's skin caused by a sharp object
  • verb
  • To reduce the size or amount of something
  • To use knife or scissors to divide, open surfaces

but

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US / bət /

UK / bʌt,bət /

A1
  • conjunction
  • Used before you say something different, opposite

apply

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US / ə'plaɪ /

UK / əˈplaɪ /

A1
  • verb
  • To spread a substance or liquid over a surface
  • To commit your time and effort to doing something
  • To make something useful in a certain situation
  • To be relevant for a situation
  • To ask formally for (job, permission etc.)

this

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US / ðɪs /

UK / ðɪs /

A1
  • adjecitve
  • Used to indicate something already been discussed
  • Used to indicate something happening around now
  • adverb
  • An indication by a physical motion or gesture
  • A specific amount of
  • determiner
  • Person, thing, or idea near you
  • pronoun
  • Person, thing that has already been discussed

shop

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US / ʃɒp /

UK / ʃɑ:p /

A1
  • noun
  • Place to learn how to fix or make things; class
  • Place where things are fixed or repaired, e.g. cars
  • Place which sells things
  • verb
  • To look for or buy goods or services

bottle

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US / 'bɒtl /

UK / ˈbɑtl /

A1
  • noun
  • Container with a narrow neck used to hold liquids
  • verb
  • To put something into a bottle to store it

price

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US / praɪs /

UK / praɪs /

A1
  • noun
  • Person's name
  • Cost of something in money
  • verb
  • To determine or set the cost of something

turn

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US / tɜ:n /

UK / tɚn /

A1
  • noun
  • Place where changing of direction happens
  • Your time or chance to perform a duty
  • Your chance to play or do in say a game
  • Unexpected change, as in the weather
  • verb
  • To become (a particular age)
  • To become a different quality, color, etc.
  • To change the direction of something, e.g. a car
  • To move in an opposite direction or position
  • To shape metal with a spinning tool

than

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US / ðən /

UK / ðən /

A1
  • conjunction
  • Used to compare two things that are not equal

perfect

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US / 'pɜ:fɪkt /

UK / ˈpɚfɪkt /

A1
  • adjecitve
  • So good it cannot be improved
  • verb
  • To do something so well, it cannot be done better

love

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US / lʌv /

UK / lʌv /

A1
  • noun
  • Person's name
  • A very strong feeling of affection
  • The person you care very deeply about
  • Strong, deep emotional and sexual attraction
  • verb
  • To care for and like someone very strongly, deeply
  • To like doing very much; enjoy greatly
  • To feel a strong emotional and romantic attraction

into

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US / 'ɪntə /

UK / ˈɪntu /

A1
  • preposition
  • Moving or going inside something
  • In the same direction as; in the direction of
  • So as to become; taking the state of

welcome

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US / 'welkəm /

UK / ˈwɛlkəm /

A1
  • adjecitve
  • Being what was wanted or needed
  • noun
  • Friendly greeting to someone who has arrived
  • verb
  • To greet someone who has just arrived
  • To accept or receive something happily and gladly

able

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US / 'eɪbl /

UK / ˈebəl /

A2
  • adjecitve
  • Skilled; good at something
  • Having the ability to do something

favourite

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US / ˈfeɪvərɪt /

UK / 'fevərɪt /

A1
  • adjecitve
  • Best liked or most enjoyed
  • noun
  • A thing that someone likes best or enjoys most

cracker

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US / ˈkrækə(r) /

UK / ˈkrækɚ /

B2
  • noun
  • Something excellent or that you really like
  • Type of dry biscuit or wafer

the

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US / ðə /

UK / ðə /

A1
  • article
  • Used to refer to something already mentioned
  • Used to show there is only one of something
  • determiner
  • Used to describe all of a family

seek

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US / si:k /

UK / sik /

A2
  • verb
  • To ask someone for help
  • To search for; try to find or do; look for
  • To try to achieve something

you

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US / jʊ /

UK / ju /

A1
  • pronoun
  • Person someone is speaking or writing to
  • Person or people in general

how

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US / haʊ /

UK / haʊ /

A1
  • adjecitve
  • To what degree? in what amount?
  • adverb
  • (Used to explain the way to do something)
  • exclamation
  • For what purpose or reason?
  • (Used to ask someone or something's condition)

also

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US / 'ɔ:lsəʊ /

UK / ˈɔlso /

A1
  • adverb
  • In addition; too; in a similar way

overhead

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US / ˌəʊvəˈhed /

UK / ˌoʊvərˈhed /

B1
  • adjecitve
  • Located above your head or in the sky
  • Above a person's head or in the sky
  • noun
  • Regular and necessary cost, such as rent and heat

order

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US / 'ɔ:də(r) /

UK / ˈɔrdɚ /

A1
  • noun
  • Religious or social group, as of nuns
  • Instructions to others to do what you want
  • State in which things are neat and organized
  • What you ask to buy, e.g. food in restaurant
  • Social or political control of an area
  • verb
  • To put things in a sequence, e.g. a, b, c
  • To give instructions to others to do what you want
  • To ask for something you want to buy, e.g. a meal

make

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US / meɪk /

UK / mek /

A1
  • noun
  • Product made by a particular company; brand
  • verb
  • To arrange or prepare something e.g. dinner
  • To get to (a place) on time
  • To gain the status of (teacher, lawyer, etc.)
  • To create something by putting things together
  • To earn a certain amount of money at a job
  • To cause or force a person to do something
  • To cause something to happen or be formed

bank

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US / bæŋk /

UK / bæŋk /

A1
  • noun
  • A financial institution that keeps or lends money
  • The side of a river
  • A row of things in lines (e.g. computers)
  • verb
  • To put or keep your money in a bank
  • To turn a plane when flying; (of a plane) to turn

sometimes

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US / ˈsʌmtaɪmz /

UK / ˈsʌmˌtaɪmz /

A1
  • adverb
  • Only at certain times; occasionally

retail

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US / 'ri:teɪl /

UK / ˈriˌtel /

C1
  • adjecitve
  • Concerning the selling of goods to the public
  • adverb
  • Bought or sold in a store or shop
  • noun
  • Business of selling products to the public
  • verb
  • To sell at a particular price

where

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US / hwɛə /

UK / hwɛr, wɛr /

A1
  • conjunction
  • At or in the place which
  • In whatever place
  • pronoun
  • Word you use to ask the location of something

leave

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US / li:v /

UK / liv /

A1
  • noun
  • Permission to do something
  • Vacation time; time off work
  • verb
  • To go away from; depart
  • To gift property to someone after you die
  • To allow something to continue happening
  • To let something remain unused or available
  • To let something or someone remain somewhere

call

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US / kɔ:l /

UK / kɔl /

A1
  • noun
  • A order or request for action
  • The sound an animal makes, often when in danger
  • A correct prediction, e.g. a decision in a game
  • A short visit to a place or person
  • A decision by a referee or umpire in a game
  • verb
  • To make a request or order for action
  • (Animal) to make sounds to warn of danger
  • To announce the date of an election
  • To make a judgment about something
  • To give someone or something a name
  • To guess in advance the result or outcome
  • To visit a place or person for a short time
  • To phone someone
  • To speak, announce or shout in a loud voice

secret

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US / 'si:krət /

UK / 'si:krət /

A1
  • adjecitve
  • That you don't want others to know; private
  • noun
  • Information you do not want others to know

office

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US / ˈɒfɪs /

UK / ˈɔ:fɪs /

A1
  • noun
  • Room or building used for business
  • Important job position, often in a government

most

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US / məʊst /

UK / most /

A1
  • adverb
  • Very; extremely
  • Greatest possible degree
  • pronoun
  • Nearly all of something

industry

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US / 'ɪndəstrɪ /

UK / ˈɪndəstri /

A1
  • noun
  • Hard work; being busy working
  • Factories or businesses that make certain products

drink

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US / drɪŋk /

UK / drɪŋk /

A1
  • noun
  • A liquid that you put in your mouth
  • verb
  • To put water in your body through your mouth

something

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US / ˈsʌmθɪŋ /

UK / ˈsʌmθɪŋ /

A1
  • adverb
  • In some degree or measure
  • noun
  • a person or thing of some value or consequence
  • pronoun
  • Thing that is not yet known or named
  • Approximately

name

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US / neɪm /

UK / nem /

A1
  • noun
  • What something or someone is called
  • verb
  • To state what someone is called, e.g. John

keep

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US / ki:p /

UK / kip /

A1
  • noun
  • Large, strong tower in the middle of a castle
  • Money spent on you so you can live in a place
  • verb
  • To continue doing something; not to stop
  • To stop balls going in a goal in sports
  • To not give back or return something
  • (Of food) to not spoil or not rot
  • To take possession of something to own, e.g. a pet
  • To have and continue to hold something
  • To do something that you have promised or agreed
  • To stay in a certain place or condition
  • To maintain the rules

beer

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US / bɪə(r) /

UK / bɪr /

A2
  • noun
  • Alcoholic drink that is made from wheat or grains

over

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US / 'əʊvə(r) /

UK / ˈovɚ /

A1
  • adverb
  • Finished; no longer happening
  • Towards the ground/away from a standing position
  • noun
  • A set of six consecutive balls bowled in cricket
  • other
  • Finished
  • preposition
  • Showing the relation when a thing is above another
  • On or covering something
  • Above or across something
  • More than you need
  • From one side to the other
  • In the direction of; toward

out

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US / aʊt /

UK / aʊt /

A1
  • adverb
  • No longer stylish (e.g. fashion)
  • Away from home, business, or the usual place
  • In a direction/movement away from inside or center
  • noun
  • Act when a batter cannot continue playing
  • verb
  • To tell people a secret

from

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US / frəm /

UK / frʌm, frɑm,frəm /

A1
  • preposition
  • Starting at a particular place, time or level

jar

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US / dʒɑ:(r) /

UK / dʒɑr /

B2
  • noun
  • Glass container for foods
  • verb
  • To have a harsh or unsettling effect on someone
  • To make a harsh sound to the ears

come

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US / kʌm /

UK / kʌm /

A1
  • verb
  • To arrive at a place
  • (Of mail) to be delivered
  • To move toward someone; go with someone
  • To reach a certain point or state

company

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US / 'kʌmpənɪ /

UK / ˈkʌmpəni /

A1
  • noun
  • Good feeling from being with someone else
  • A business that sells things or provides services
  • Guests, especially in your home
  • Being with another person rather than alone

any

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US / 'enɪ /

UK / ˈɛni /

A1
  • adjecitve
  • One, or some, no matter which
  • pronoun
  • One (thing) of many; some

money

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US / 'mʌnɪ /

UK / ˈmʌni /

A1
  • noun
  • Coins or notes we use to pay for things

and

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US / ənd /

UK / ənd, ən,ænd /

A1
  • conjunction
  • Used to refer to two or more things
  • Plus; in addition; on top of that
  • Used to introduce an action that follows another

back

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US / bæk /

UK / bæk /

A1
  • adjecitve
  • Farthest from the front e.g. in a classroom
  • adverb
  • Have returned to a place you were before
  • noun
  • The part of a chair that the upper body leans upon
  • Location at the rear of something
  • The reverse of side something
  • Area on the rear of your body
  • verb
  • To bet money on something
  • To go backwards in a car
  • To support and encourage someone or some cause

release

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US / rɪ'li:s /

UK / rɪ'li:s /

A2
  • noun
  • Act of freeing someone from a duty or burden
  • Introduction of a new product, film, book, etc.
  • Relief from sadness, suffering or trouble
  • Act of freeing from a jail, cage, prison, etc.
  • verb
  • To free someone from a responsibility or burden
  • To allow a film, music etc. to be sold/distributed
  • To allow to leave a jail, cage, etc.; let out
  • To let go of something you are holding

only

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US / ˈəunli /

UK / ˈonli /

A1
  • adverb
  • Just one; just that amount or thing; not more than
  • Not very important or serious
  • Just that type of thing, person
  • Short time ago; not before a certain time
  • conjunction
  • Except; but

kirkland

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US / ˈkɜrklənd /

UK / /

A1
  • proper noun
  • A city in west central Washington, northeast of Seattle; population 47,303 (est. 2008).

brand

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US / brænd /

UK / brænd /

A2
  • noun
  • A mark burned on an animal to show who owns it
  • Product made or designed by a named company
  • verb
  • To burn a mark on an animal to show who owns it
  • To describe someone as a liar, coward, etc.
  • To give a famous name to a product or service

affect

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US / ə'fekt /

UK / əˈfɛkt /

A2
  • verb
  • To cause a change in something else

utility

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US / ju:ˈtɪləti /

UK / juˈtɪləti /

B1
  • noun
  • Public services such as gas, water, or electricity
  • Regarding public service such as gas, water etc.
  • Fact of being useful; usefulness
  • The usefulness of something

sale

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US / seɪl /

UK / sel /

A2
  • noun
  • Event during which the prices of goods are reduced
  • Giving something for money; the amount sold

option

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US / 'ɒpʃn /

UK / ˈɑpʃən /

A2
  • noun
  • A choice
  • Right to buy or sell at a certain price and time

gain

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US / ɡeɪn /

UK / ɡen /

A2
  • noun
  • An increase in something, such as weight
  • verb
  • To increase in something, such as weight
  • To get something wanted, needed or valued

paper

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US / ˈpeɪpə(r) /

UK / ˈpeɪpər /

A1
  • adjecitve
  • Not existing in reality, or done infrequently
  • Made from the material that we use to make books
  • noun
  • Academic writing or a talk on a specific topic
  • Written test
  • Newspaper
  • Pages of a book are made from this

alcohol

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US / 'ælkəhɒl /

UK / ˈælkəˌhɔl,-ˌhɑl /

B1
  • noun
  • A colorless liquid that can catch fire (C2H5OH)
  • Drinks such as wine, whiskey, beer

thank

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US / θæŋk /

UK / θæŋk /

A1
  • verb
  • To tell someone you are grateful to them

pay

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US / peɪ /

UK / pe /

A1
  • noun
  • Money you receive from your job, work, etc.
  • verb
  • To give money for goods or work done
  • To give (attention, respect, etc.) to
  • To be punished or suffer for something you did
  • To make (a visit) to a person or place

look

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US / lʊk /

UK / lʊk /

A1
  • noun
  • Person's beauty or physical attractiveness
  • Particular style of dress, clothes, or appearance
  • The way someone, something appears to be
  • Act of searching for or examining something
  • verb
  • To appear to be; seem

customer

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US / ˈkʌstəmə(r) /

UK / ˈkʌstəmɚ /

A2
  • noun
  • Someone who buys goods or services from a business

they

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US / ðeɪ /

UK / ðe /

A1
  • pronoun
  • Two or more people, animals, or things

between

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US / bɪˈtwi:n /

UK / bɪˈtwin /

A1
  • preposition
  • From one person, thing, or place, to another
  • In the space that separates two objects
  • Among two or more people who share something

journey

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US / 'dʒɜ:nɪ /

UK / ˈdʒɚni /

A2
  • noun
  • Act of traveling from one place to another; trip
  • verb
  • To travel through a place

its

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US / ɪts /

UK / ɪts /

A1
  • adjecitve
  • Referring to or belonging to ‘it’
  • determiner
  • Of something; belonging or related to something
  • other
  • Possessive form of “it”

all

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US / ɔ:l /

UK / ɔl /

A1
  • adverb
  • Completely; totally
  • determiner
  • Being every one of something
  • pronoun
  • 100% of something; the complete amount

way

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US / weɪ /

UK / we /

A1
  • adverb
  • Used to emphasize the amount of something
  • noun
  • Particular aspect of something being thought about
  • One of various choices that could be made
  • Particular existing condition or state
  • (Often long) distance or length of time
  • How something is done
  • Route to go to a place
  • Small street
  • Usual behavior, emotions or habits of someone

yes

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US / jes /

UK / jɛs /

A1
  • adverb
  • Way to say you agree or will do something

their

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US / ðɛː /

UK / ðer /

A1
  • determiner
  • Belonging to them

signature

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US / ˈsɪgnətʃə(r) /

UK / ˈsɪɡnətʃɚ /

B1
  • adjecitve
  • Something that represents a person's work or style
  • noun
  • Person's name written in their handwriting

else

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US / els /

UK / ɛls /

A1
  • adverb
  • Otherwise; if you fail to
  • (Of person place thing etc.) besides; in addition

take

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US / teɪk /

UK / tek /

A1
  • noun
  • Filming of a single scene for TV or the movies
  • verb
  • To accept something that is offered
  • To use a method of traveling, e.g. a bus or train
  • To use a camera to make (a photo)
  • To pick up something and go away with it
  • To study a subject in school
  • To attempt to pass (an exam)
  • To require a certain amount of time, money, space

well

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US / wel /

UK / wɛl /

A1
  • adjecitve
  • Being in a fortunate, good condition or state
  • Healthy and in good condition
  • adverb
  • In an acceptable, proper, or successful manner
  • In a complete, total, or full manner
  • A great and considerable degree
  • In a successful way, in a good or satisfactory way
  • exclamation
  • Used to begin or continue a particular statement
  • Used to show you want to start saying something
  • Used to express that you are waiting for a reply
  • You say this to change the topic of a conversation
  • Used to indicate you are making a final remark
  • noun
  • Long deep hole in the ground to get water
  • verb
  • To cause your eyes to fill with tears

source

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US / sɔ:s /

UK / sɔrs, sors /

A2
  • adjecitve
  • Produces or provides what is wanted or needed
  • noun
  • Piece of information; a person giving information
  • Place from which something necessary comes
  • verb
  • To get, e.g. a raw material, from somewhere

start

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US / stɑ:t /

UK / stɑrt /

A1
  • noun
  • First time or place that a thing exists; beginning
  • First opportunity to achieve something, e.g. a job
  • Sudden action or movement because you are scared
  • other
  • Beginning of something in place or time
  • verb
  • To do, be or happen for the first time; begin
  • To turn something on

lower

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US / 'ləʊə(r) /

UK / ˈlaʊɚ, laʊr /

A2
  • adjecitve
  • In a position more near the bottom
  • verb
  • To move something downward to the ground

bulk

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US / bʌlk /

UK / bʌlk /

B1
  • noun
  • Most of something; majority of
  • Big size; largeness; heaviness

wonder

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US / 'wʌndə(r) /

UK / ˈwʌndɚ /

A1
  • noun
  • Surprise caused by experiencing something amazing
  • verb
  • To feel curious about something
  • To think or consider about something over time

seller

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US / 'selə(r) /

UK / ˈsɛlɚ /

A2
  • noun
  • Person or group who sells something

purchase

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US / ˈpɜːtʃəs /

UK / ˈpɜːrtʃəs /

A2
  • noun
  • Something that you bought
  • Strong hold on something; grip
  • verb
  • To buy something; to get by paying money for it

generate

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US / ˈdʒenəreɪt /

UK / ˈdʒɛnəˌret /

A2
  • verb
  • To create or be produced or bring into existence
  • To create electricity, heat, energy and power

selection

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US / sɪˈlekʃn /

UK / sɪˈlɛkʃən /

A2
  • noun
  • Process of choosing someone or something carefully
  • Something chosen carefully from a larger group
  • Range or variety of things you can choose from

just

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US / dʒʌst /

UK / dʒʌst /

A1
  • adjecitve
  • Proper or appropriate; as is deserved
  • Doing or being what is right or fair
  • Legally correct; having enough evidence
  • adverb
  • Almost; nearly
  • Exactly at the time of
  • Exactly (the same as, like)

consumer

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US / kənˈsju:mə(r) /

UK / kənˈsumɚ /

A2
  • noun
  • Person who buys goods or services

animal

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US / ˈænɪml /

UK / ˈænəməl /

A1
  • noun
  • A living creature that is not a plant or person

special

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US / 'speʃl /

UK / ˈspɛʃəl /

A1
  • adjecitve
  • Being additional or extra
  • Different, better or greater than normal
  • noun
  • Heavily discounted sales item

spirit

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US / 'spɪrɪt /

UK / ˈspɪrɪt /

A2
  • noun
  • Person's strong determination or attitude
  • Unique qualities of person, place, or time
  • Part of a person thought to be moved by religion
  • Appearance or sense of a dead person
  • verb
  • To take someone away as if by magic

producer

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US / prəˈdju:sə(r) /

UK / prəˈdu:sə(r) /

A1
  • noun
  • Company producing or growing a certain product
  • Person who organizes the making of a movie

quality

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US / 'kwɒlətɪ /

UK / ˈkwɑlɪti /

A2
  • noun
  • Feature associated with someone or something
  • High level of worth or excellence

distributor

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US / dɪˈstrɪbjətə(r) /

UK / dɪˈstrɪbjətɚ /

B1
  • noun
  • Someone who markets good for sale

difference

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US / 'dɪfrəns /

UK / ˈdɪfərəns, ˈdɪfrəns /

A1
  • noun
  • A thing or issue that people do not agree about
  • Not of the same kind; unlike other things

compensation

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US / ˌkɒmpenˈseɪʃn /

UK / ˌkɑmpənˈseʃən /

A2
  • noun
  • (Money) given or received as payment for loss

why

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US / waɪ /

UK / hwaɪ, waɪ /

A1
  • adverb
  • Question word to ask for a reason
  • exclamation
  • (Used to express surprise or approval)

liquor

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US / ˈlɪkə(r) /

UK / ˈlɪkɚ /

B2
  • noun
  • Strong alcoholic beverage

for

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US / fə(r) /

UK / fɔr,fə /

A1
  • preposition
  • Used to show the purpose, or need of something

such

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US / sʌtʃ /

UK / sʌtʃ /

A1
  • determiner
  • Being similar to
  • (Thing) as previously stated or referred to
  • adverb
  • (Used to emphasize the quality of an adjective)

purveyor

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US / pəˈveɪə(r) /

UK / pɚˈveɚ /

C2
  • noun
  • Company/person selling goods, information etc.

standard

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US / 'stændəd /

UK / ˈstændəd /

A2
  • adjecitve
  • Being the accepted normal level of quality
  • (Of a language) being the most accepted in a place
  • noun
  • Official unit of measuring something
  • Principle of behaving in a moral way

luxury

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US / ˈlʌkʃəri /

UK / ˈlʌɡʒəri, ˈlʌkʃə- /

A2
  • noun
  • Something expensive bought for pleasure
  • Something that gives great comfort and pleasure
  • Something useful, helpful but not always available

few

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US / fju: /

UK / fju /

A1
  • pronoun
  • Not many, a small number

those

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US / ðəʊz /

UK / ðoz /

A1
  • determiner
  • The people or things we are talking about
  • pronoun
  • The objects far from the speaker

supply

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US / sə'plaɪ /

UK / səˈplaɪ /

A2
  • noun
  • Availability of products and services for use
  • Specific things needed to perform a certain task
  • verb
  • To give or sell goods to others for their use

markup

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US / ˈmɑ:kʌp /

UK / ˈmɑ:rkʌp /

C2
  • noun
  • Difference the cost of goods and the price
  • Detailed stylistic instructions for typesetting

discount

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US / ˈdɪskaʊnt /

UK / ˈdɪsˌkaʊnt /

A2
  • noun
  • A decrease in the price of something
  • verb
  • To consider to be not important or not true
  • To decrease the price of something
  • To refuse to accept an idea, suggestion as valid

will

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US / wɪl /

UK / wɪl /

A1
  • noun
  • Desire or choice of someone
  • Document saying who gets your money when you die
  • Strong desire to do something; determination
  • Desire to do something; strong wish to do
  • other
  • Used with verbs to express the future
  • verb
  • To leave property to someone after your death
  • To use mental effort to make something happen
  • Am (is, are) likely to do
  • To influence someone to do something
  • To make something happen by strongly wanting it

net

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US / net /

UK / nɛt /

A2
  • adjecitve
  • Remaining amount after something is taken away
  • noun
  • Internet
  • Crossed rope, fibers with partly open pattern
  • Crossed ropes that make up the back of a goal
  • verb
  • To catch or cover something in a mesh, often fish
  • To gain or earn a certain amount of money
  • To hit a ball into a goal during a sports event

many

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US / 'menɪ /

UK / ˈmɛni /

A1
  • determiner
  • Used to refer a large number of things

daunt

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US / dɔ:nt /

UK / dɔnt, dɑnt /

B2
  • verb
  • To make someone feel less courageous or confident

always

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US / 'ɔ:lweɪz /

UK / ˈɔlwez,-wɪz,-wiz /

A1
  • adverb
  • For a very long time
  • At all times; in every situation
  • For ever

after

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US / 'ɑ:ftə(r) /

UK / ˈæftɚ /

A1
  • adverb
  • Later than another time, or behind something
  • conjunction
  • Following something before
  • preposition
  • When an event happened or time has passed

true

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US / tru: /

UK / tru: /

A1
  • adjecitve
  • Agreeing with the facts; not false; real or actual

taste

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US / teɪst /

UK / test /

A2
  • noun
  • (Good) sense of style in clothes, art, or manners
  • Flavor in your mouth from food or drink
  • A liking for something; preference
  • Brief experience of something
  • verb
  • To experience something
  • To experience the flavor of food, drink
  • To briefly experience to see if you like something

popular

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US / ˈpɒpjələ(r) /

UK / ˈpɑ:pjələ(r) /

A1
  • adjecitve
  • Liked or enjoyed by many people

sell

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US / sel /

UK / sɛl /

A1
  • verb
  • To exchange something for money
  • To persuade people to do, like or agree

ensure

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US / ɪn'ʃʊə(r) /

UK / ɛnˈʃʊr /

A2
  • verb
  • To make something sure, certain, or safe

exclusive

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US / ɪk'sklu:sɪv /

UK / ɪkˈsklusɪv /

B1
  • adjecitve
  • Being available only to people with a lot of money
  • Available to only a particular person, group

actually

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US / ˈæktʃuəli /

UK / ˈæktʃuəli /

A1
  • adverb
  • Used to add new (often different) information

fairly

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US / 'feəlɪ /

UK / ˈfɛrli /

A2
  • adverb
  • Quite; pretty; between very and a little
  • In a manner that is right and acceptable

sure

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US / ʃʊə(r) /

UK / ʃʊr /

A1
  • adjecitve
  • Having no doubts about something
  • Have confidence in your own words or actions
  • Firmly established or held; being firm or stable
  • Being correct or true
  • adverb
  • What you say to agree willingly

item

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US / ˈaɪtəm /

UK / ˈaɪtəm /

A2
  • noun
  • Single, brief piece of news or reporting
  • Distinct, individual thing, often part of a group

ever

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US / 'evə(r) /

UK / ˈɛvɚ /

A1
  • adverb
  • At any time; at all times in the future

day

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US / deɪ /

UK / de /

A1
  • noun
  • A period of 24 hours beginning at midnight
  • The period of time when it is light outside
  • Person's name

certain

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US / ˈsə:tn /

UK / ˈsɚtn /

A1
  • adjecitve
  • Definite, fixed
  • Referring to an unspecified amount or quantity
  • Being sure about something; without doubt

while

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US / waɪl /

UK / hwaɪl, waɪl /

A1
  • conjunction
  • In spite of the fact that; although
  • During the time that; at the same time
  • noun
  • Short amount of time

matter

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US / 'mætə(r) /

UK / ˈmætɚ /

A1
  • noun
  • Material all things are made of that fills space
  • Problem or reason for concern
  • verb
  • To be of great importance; to count

global

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US / ˈgləʊbl /

UK / ˈgloʊbl /

A2
  • adjecitve
  • Concerning, involving, affecting all of something
  • Of, affecting, or involving the entire world

without

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US / wɪˈðaʊt /

UK / wɪðˈaʊt, wɪθ- /

A1
  • preposition
  • Not with; not having

hence

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US / hens /

UK / hɛns /

B1
  • adverb
  • A place far away from here
  • Therefore
  • From this time forward

have

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US / həv /

UK / hæv /

A1
  • verb
  • To drink, smoke, eat or use something
  • To experience the effects of something
  • To organize an event, or join in an activity
  • To own, possess, or hold something
  • To cause to happen or produce a particular effect

cover

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US / 'kʌvə(r) /

UK / ˈkʌvɚ /

A1
  • noun
  • A different version of another song
  • Bed sheets; blankets
  • (Police or military) protection from attack
  • Amount of money to be paid in an insurance claim
  • Thing you put over something to close or hide it
  • Front and back part of a book or magazine
  • Shelter built to protect from the natural elements
  • verb
  • To record a different version of another song
  • To include as part of its area
  • To put something over something to hide it
  • To discuss a subject in a talk or meeting
  • To form a layer over something so it is hidden
  • To have sufficient funds to pay for something
  • To include something within an agreed limit
  • To report news on TV, radio or in a newspaper
  • (Police or military) to protect from attack
  • To travel a certain distance in a given time
  • To wrap something with something, such as a cloth

almost

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US / 'ɔ:lməʊst /

UK / ˈɔlˌmost, ɔlˈmost /

A1
  • adverb
  • Only a little less than, nearly, not quite

see

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US / si: /

UK / si /

A1
  • verb
  • To go on a date with someone
  • To predict whether something is, or will be true
  • To understand what someone says
  • To use your eyes to look at something
  • To visit a place often for sightseeing or pleasure
  • To visit or meet with someone
  • To find out by waiting or looking
  • To watch (a game, movie or TV show)

low

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US / ləʊ /

UK / lo /

A1
  • adjecitve
  • Having a small quantity, supply, or amount
  • Being unhappy or unpleasant in attitude
  • Not high; being near the ground, or bottom
  • (Of a voice, sound) being soft; quiet
  • noun
  • Situation of not having a lot of something

town

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US / taʊn /

UK / taʊn /

A1
  • noun
  • Small city
  • Part of city with shops and entertainments

unbelievably

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US / ˌʌnbɪˈli:vəblɪ /

UK / ˌʌnbɪˈlivəblɪ /

B1
  • adverb
  • Very; exceptionally

know

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US / nəʊ /

UK / noʊ /

A1
  • verb
  • To be familiar with a person or place, thing
  • To feel sure or be convinced about something
  • To discover or be aware of something
  • To be able to distinguish
  • To have knowledge of things

behind

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US / bɪˈhaɪnd /

UK / bɪˈhaɪnd /

A1
  • adjecitve
  • Concerning a later or slower time than expected
  • Being in a losing position in a sporting event
  • Being in the past; old fashioned
  • adverb
  • Remaining
  • noun
  • The part of the body that one sits on
  • preposition
  • At or toward the back of someone or something
  • Supporting or helping someone

world

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US / wɜ:ld /

UK / wɜrld /

A1
  • noun
  • All the humans, events, activities on the earth
  • Political division due to some kind of similarity

model

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US / ˈmɒdl /

UK / ˈmɑ:dl /

A2
  • adjecitve
  • Being an excellent example of
  • noun
  • Person who wears fashion to show it to the public
  • A small scale copy of a full original
  • verb
  • To wear and display clothes at a fashion show
  • To make a small scale copy of a full original

location

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US / ləʊˈkeɪʃn /

UK / loʊˈkeɪʃn /

B1
  • noun
  • Particular position or area of place, event, etc.

hand

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US / hænd /

UK / hænd /

A1
  • noun
  • Cards given to a player in a card game
  • Piece of a clock that points to the time
  • Someone who performs physical tasks or work
  • Body part at the end of a person's arm
  • Help for someone performing a particular action
  • Condition of having power or influence
  • Member of the crew of a ship
  • verb
  • To give something to someone personally

middleman

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US / ˈmɪdlmæn /

UK / ˈmɪdlˌmæn /

C2
  • noun
  • Someone who buys many goods and resells to others

costco

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US / ˈkɔstkoʊ /

UK / /

A1

break

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US / breɪk /

UK / brek /

A1
  • noun
  • Time you stop an activity before continuing
  • End of a relationship
  • An escape from a place such as a jail
  • (Lucky) advantage or benefit from something
  • Find a solution or answer to a problem or crime
  • Change in the weather
  • verb
  • To create a new record e.g. running the 100m dash
  • To form a crack in something
  • To burst or become damaged
  • To end a relationship
  • To escape from a place such as a jail
  • To train a wild animal e.g. a horse
  • To separate into pieces by force, or by dropping
  • To act against a law, rule, or promise
  • To become known suddenly, as in the news
  • To not do what you promised e.g. not keep promises
  • To solve a crime, or answer a problem
  • To stop functioning properly
  • To suddenly start, open or commence
  • To change in pitch suddenly, as in a voice
  • To fall on the shore, as in waves
  • To begin or change suddenly; the dawn or weather
  • To defeat by causing the person to lose their will

with

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US / wɪð /

UK / wɪð, wɪθ /

A1
  • preposition
  • As an employee of a certain company
  • Against something or someone
  • By using something as a means
  • Due to; because of
  • Including
  • Possessing as a feature
  • Related to
  • (Of the manner/attitude by which you do something)
  • Used to express that people or things are together

store

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US / stɔ:(r) /

UK / stɔr, stor /

A2
  • noun
  • Place where things are kept for future use
  • Place where you can go to buy things
  • verb
  • To put things in a place for later use

percent

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US / pə'sent /

UK / pɚˈsɛnt /

A2
  • adverb
  • One one-hundredth of a whole; the symbol %

excellent

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US / ˈeksələnt /

UK / ˈɛksələnt /

A2
  • adjecitve
  • Extremely good

evil

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US / 'i:vl /

UK / ˈivəl /

A2
  • adjecitve
  • Morally bad; causing harm to people
  • noun
  • Act considered morally bad
  • Value, condition, or conduct that causes suffering

end

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US / end /

UK / ɛnd /

A1
  • noun
  • The point where a process or activity stops
  • A point that marks the limit of something; finish
  • Goal or desired result
  • The tip, edge or limit of something
  • verb
  • To be the last part of something
  • Introduction to Video Content
  • Costco is well-known for selling items in bulk at great prices, and their liquor selection is no exception. With so many options to choose from in the world of alcohol, Costco makes it easy to find the perfect bottle at an unbelievably low price. The secret behind their low-cost liquor is their exclusive Kirkland brand, which is sourced from top spirits producers. The only difference between Kirkland products and popular global liquor brands is the label. Costco cuts out the middleman and buys liquor directly from the producers, saving money on overhead costs and passing the savings on to customers. This article explores Costco's strategy for keeping prices low while maintaining quality and offers insights into the effect of markup on liquor prices.
  • Subtitles section
  • From rolls of toilet paper to jars of animal crackers, Costco is well-known for selling its items in bulk and at great prices.
  • So for those seeking to get their hands on some decent liquor without breaking the bank, Costco's got you covered.
  • Shopping for liquor can be a daunting task.
  • With so many stores, brands, and different types of alcohol to choose from, it can be hard to know where to start.
  • Luckily, Costco makes it easy to find the perfect bottle and at an unbelievably low price.
  • But how do they keep their prices so low and still make a profit?
  • If you've ever been to a Costco, you'll know that their prices are almost always the lowest around.
  • This is especially true when it comes to liquor, which is sold in 60% of Costco locations.
  • Whether you're looking for beer, wine, spirits, or something else, you can almost always count on Costco to have the best prices in town.
  • So what's the secret behind the low-cost sauce?
  • It turns out that Costco's secret weapon to keeping their prices low is the much-beloved Kirkland brand.
  • This private label is exclusive to Costco and is also owned by them.
  • Hence, it allows Costco to offer lower prices on certain items, including liquor.
  • The Kirkland brand is actually sourced from some of the best spirits producers in the world.
  • The only difference between Kirkland Signature-branded products and some of the most popular global liquor brands is the label.
  • You're getting the same or better quality than you would elsewhere with the Kirkland name.
  • The Kirkland brand also allows Costco to cut out the middleman and buy liquor directly from the producers.
  • This means that they can save money on overhead costs and pass the savings on to customers.
  • Welcome to Costco.
  • I love you.
  • So what is a markup and how does it affect the price of liquor?
  • Well, if a seller wants to make a profit, they have to sell their products for more than it costs to make or buy from their supplier.
  • The difference in price between what the seller paid to buy or make the product and what the consumer pays for it is called a markup.
  • The standard markup in the retail alcohol industry is 25 to 45 percent.
  • Yes, that means sometimes you pay almost 50 percent more than the company paid for the product.
  • And a markup is applied at every stage of the journey, from distiller to distributor to purveyor.
  • Markups are how businesses don't just break even, but expand.
  • The money gained from markups can go toward overhead costs, such as employee compensation, office supplies, or utility bills.
  • When money is left over after covering costs, it can be invested back into the company in order to expand.
  • In this way, markups are a necessary evil for businesses.
  • But Costco's business model is centered on decreasing markups.
  • Costco's markup on Kirkland Signature Liquor is usually only 10 to 14 percent.
  • With all these low markups, how does Costco make any money?
  • From selling in bulk, of course.
  • By cutting out distributors to buy goods directly from producers and offering lower markups while only selling in bulk, Costco ensures they still generate a net profit from most of their sales.
  • Thanks to the Kirkland brand and their direct-from-producer model, Costco is able to keep their prices low without sacrificing quality.
  • They also have a wide selection of beer, wine, and spirits, as well as hard-to-find seasonal and special releases, even some fairly expensive options for a taste of luxury.
  • If you're looking to save even more money on liquor at Costco, there are a few things you can do.
  • Take advantage of their bulk discounts, look out for special deals, and shop around to compare prices.
  • After all, a sale is a sale no matter where.
  • At the end of the day, it's no wonder that so many people are turning to Costco for their purchases.
  • With their low prices, wide selection, and excellent customer service, it's easy to see why.
  • With these tips, you can be sure that you're getting the best deal on your favorite drinks.